CLIENT: Take Lessons
PROJECT: Every Door Direct Mailer.
GOAL: Engage students to take lessons in other extra curricular activities with local tutors via an engaging postcard.
AUDIENCE: Promising High School students & parents in La Jolla, California.
RESEARCH PERFORMED: Teen trends, location based trends, motivational copy, imagery.
STRATEGY AND CONCEPT DESIGN: Maggie Susman & Anisa Sudra